Social Trading Apps Coming of Age
Online trading is growing and now it’s spreading to Facebook. From the world of Forex to Binary Options,… [more]
Timeline and a Lesson in Consumer Engagement
Despite the recent bad press surrounding f-Commerce together with the ‘sudden’ and ‘forced’ implementation… [more]
Virtual World Real Potential
Walking into a bar or nightclub alone and striking up a conversation with a stranger is daunting for… [more]
Changes to Facebook Pages Sees Another Setback to Retail Brands Selling on Facebook
After implementing timeline for fan pages Facebook has yet again changed the playing field in the way… [more]
It’s All Fun and Games on Facebook
Games engage on the social network better than any other online platform. But is Facebook turning into… [more]
Has f-Commerce Ended Before It Has Even Begun?
Sucharita Mulpuru has made no secret of the fact that she doesn’t believe in f-Commerce. Mulpuru,… [more]
News

Virtual World Real Potential
March 20, 2012 By Michael Katz
Walking into a bar or nightclub alone and striking up a conversation with a stranger is daunting for the majority of people. By nature, most people have insecurities which inhibit them from doing such a thing. But now, the latest addition to the world of virtual reality enables people to feel comfortable doing exactly that. [...]

Changes to Facebook Pages Sees Another Setback to Retail Brands Selling on Facebook
March 4, 2012 By Michael Katz
After implementing timeline for fan pages Facebook has yet again changed the playing field in the way that brands interact with customers through their branded Facebook fan pages. The ability to set a default landing tab will affect retailers who are using fan page apps such as Payvment and ShopTab in order to sell directly [...]

Has f-Commerce Ended Before It Has Even Begun?
February 20, 2012 By Michael Katz
Sucharita Mulpuru has made no secret of the fact that she doesn’t believe in f-Commerce. Mulpuru, a senior analyst at Forrester Research has even been quoted as saying “In the history of retail, there has probably been nothing that has been so widely anticipated yet underwhelming as the ‘era of social commerce,’”. To back up [...]
Insights

Social Trading Apps Coming of Age
January 20, 2013 By Michael Katz
Online trading is growing and now it’s spreading to Facebook. From the world of Forex to Binary Options, trading online from the comfort of your own home is a big business. In June 2012, retail banks began to give their customers the option of linking their Facebook profiles to their telephone banking services. This gave [...]

Timeline and a Lesson in Consumer Engagement
April 11, 2012 By Michael Katz
Despite the recent bad press surrounding f-Commerce together with the ‘sudden’ and ‘forced’ implementation of Facebook’s timeline for pages, ShopIgniter’s offering has now become even more compelling. Not only has timeline not been an obstacle for ShopIgniter, but has actually enhanced the ShopIgniter offering. By fully understanding every element of the new timeline, ShopIgniter’s f-Commerce [...]

Virtual World Real Potential
March 20, 2012 By Michael Katz
Walking into a bar or nightclub alone and striking up a conversation with a stranger is daunting for the majority of people. By nature, most people have insecurities which inhibit them from doing such a thing. But now, the latest addition to the world of virtual reality enables people to feel comfortable doing exactly that. [...]
From the Blog
Social Trading Apps Coming of Age
January 20, 2013 By Michael Katz
Online trading is growing and now it’s spreading to Facebook. From the world of Forex to Binary Options, trading online from the comfort of your own home is a big business. In June 2012, retail banks began to give their customers the option of linking their Facebook profiles to their telephone banking services. This gave [...]
Timeline and a Lesson in Consumer Engagement
April 11, 2012 By Michael Katz
Despite the recent bad press surrounding f-Commerce together with the ‘sudden’ and ‘forced’ implementation of Facebook’s timeline for pages, ShopIgniter’s offering has now become even more compelling. Not only has timeline not been an obstacle for ShopIgniter, but has actually enhanced the ShopIgniter offering. By fully understanding every element of the new timeline, ShopIgniter’s f-Commerce [...]