In a bid to extend its reach of e-Commerce products, Intuit is now offering SimpleStore for Facebook. This offers any current SimpleStore user the opportunity to add a store to their Facebook business page for free. Intuit’s reasoning behind the addition to their offering is the fact that Americans are spending more than 50 billion minutes a month on Facebook.
Before the decision was made to offer SimpleStore for Facebook, a survey conducted by Intuit concluded that 59% of participants planned to do their holiday shopping online. With these two pieces of compelling data it makes perfect sense for every e-Commerce platform to offer Facebook stores to compliment their existing offering.
An additional benfefit for existing SimpleStore users is the streamlined payment processing using Intuit Web Payment. This makes it possible for small businesses to be able to accept all major credit and debit cards for payment directly on Facebook.
“In today’s online world, it is more important than ever for small businesses to be where their customers are and this holiday season they have the ability to sell to Facebook’s 800 million users,” said Barry Saik, vice president and general manager of Intuit’s Grow Your Business division. “This tool will allow small businesses to be everywhere at once, capturing online shopping traffic through both their website and Facebook page.”